Digital maturity is not a technology shopping list or a race for a higher score. It is the practical ability to make sound digital choices, organise work around them and adapt when circumstances change.
Digital maturity is not a technology shopping list or a race for a higher score. It is the practical ability to make sound digital choices, organise work around them and adapt when circumstances change.
We want technology to help people do useful work. We also want to protect the trust clients place in us. Those two principles shape where we spend our time, and why we choose not to be on social media.
Marketing helps people understand and remember you. Sales helps them decide when the time is right. Both work better when the data, timing and handover between them are connected.